Sugar mommy

Introduction & Scope

This Privacy Policy applies to the SugarMommy.uk website, related pages, and services that reference this policy (collectively, the “Platform”). It covers data about visitors, registered members, and any individual who interacts with our content or features. By using the Platform, you acknowledge this policy and our Terms of Use. If you disagree, please discontinue use and contact Support with any questions you may have.

We follow applicable privacy frameworks, including the UK General Data Protection Regulation (UK‑GDPR) and the Data Protection Act 2018. We strive to provide transparency, sensible controls, and practical tools that support privacy in real, everyday use across UK cities.

Key Definitions

  • Personal data: information relating to an identified or identifiable person (for example, name, photos, contact methods, profile content, and device identifiers).
  • Processing: any action performed on personal data, including collection, storage, use, disclosure, erasure, and transfer.
  • Controller: the party that determines the purposes and means of processing. For the Platform, SugarMommy.uk acts as controller for most processing.
  • Processor: a third party that processes personal data for the controller under contract (for example, hosting or messaging services).
  • Member: a registered user of the Platform.
  • Visitor: an individual who views content without registering.

Data We Collect

We collect data to operate the Platform, maintain safety, and provide features that help older women and younger men connect with confidence. The categories include:

  • Account information: display name, age range, city, basic preferences, and profile text.
  • Profile media: photos and optional videos you upload. Please use recent, respectful media and avoid posting sensitive information.
  • Interaction data: likes, messages, chat history, reports, blocks, and moderation notes.
  • Device & log information: IP address, browser type, operating system, timestamps, page views, referral sources, and performance metrics.
  • Cookies & similar technologies: session tokens, preferences, analytics tags, and advertising identifiers where applicable.
  • Support communications: inquiries sent to Support and any follow‑up messages, including attachments you choose to share.
  • Payment & subscription details (if applicable): limited billing metadata handled through payment processors. We do not store raw card numbers; processors handle that information under their policies.
  • Verification signals: optional checks used to confirm authenticity (for example, selfie match or document checks), performed through processor services. We store outcomes and limited metadata, not full documents unless strictly necessary.

Sensitive personal data (for example, health information) should not be shared in your profile or messages. Keep introductions simple and avoid posting anything that could put your safety or privacy at risk.

Purposes of Processing

  • Service delivery: creating accounts, rendering profiles, matching filters by city and age, and enabling messaging.
  • Safety & moderation: reviewing reports, reducing disruptive behaviour, and enforcing community guidelines.
  • Verification & trust: optional checks to improve confidence in member authenticity.
  • Communication: sending service notices, confirmations, and helpful tips about etiquette and scheduling.
  • Performance & reliability: monitoring uptime, debugging errors, and improving load times and usability.
  • Legal compliance: satisfying data protection obligations, fraud prevention, and responding to lawful requests.
  • Analytics: understanding how features are used so we can refine filters, layouts, and guidance for UK audiences.
  • Marketing: presenting relevant content and optional promotions in compliance with your preferences and applicable law.

We design features to support respectful interactions: short first messages, public venues, and gradual sharing of personal details. Data processing aligns with these goals so members can plan safely and enjoy age‑gap dating in a modern, considerate way.

Lawful Bases for Processing (UK‑GDPR)

  • Contract: processing necessary to provide the Platform, including account creation, profile display, and messaging.
  • Consent: optional features (for example, certain marketing communications, cookies beyond strictly necessary, or verification flows) rely on your consent.
  • Legitimate interests: safety, moderation, analytics, and service improvements that respect your rights and expectations.
  • Legal obligation: compliance with applicable laws and responding to lawful requests.

Cookies & Similar Technologies

Cookies and similar technologies (collectively, “cookies”) help operate the Platform and improve your experience. Depending on settings and law, we may use the following categories:

  • Strictly necessary: session tokens and authentication cookies that keep you signed in and secure.
  • Preferences: language, city filters, and display options that make the site more convenient.
  • Performance & analytics: aggregated measures that help us understand usage patterns and improve reliability.
  • Advertising (optional): identifiers that enable relevant promotions, used only with appropriate consent and controls.

You can manage cookie choices via browser controls and any in‑product settings we provide. Disabling certain cookies may affect functionality such as sign‑in or filters.

Data Sharing & Transfers

We share data with carefully selected processors under contract, including hosting, messaging, verification, analytics, and payment services. Processors must follow our instructions, use appropriate security, and may not use your data for their own purposes.

If data is transferred outside the UK, we use appropriate safeguards such as standard contractual clauses or equivalent mechanisms, in line with law. We assess processor practices and aim to select partners who maintain strong privacy and security standards.

We may also disclose data if required by law or to protect the safety of members and the integrity of the Platform. For example, to address fraud, harassment, or threats, we may share relevant information with authorities following proper processes.

Security Measures

  • Encryption in transit: HTTPS for data exchange between your device and our servers.
  • Access controls: limited, role‑based access for staff and strict authentication for systems.
  • Segregated environments: separation of production and test systems to reduce risk.
  • Monitoring & alerts: service health checks, logging, and alerting for unusual activity.
  • Backups & continuity: routine backups and recovery planning to preserve availability.
  • Vendor assessments: processor reviews and contractual requirements for privacy and security.

No system can guarantee perfect security. We work to reduce risk with sensible controls and continuous improvements. You can help protect your account by using strong passwords, enabling device security features, and avoiding public Wi‑Fi when sharing sensitive information.

Data Retention

We keep personal data only as long as necessary to provide the Platform, comply with law, and resolve issues. Retention periods vary by category and context:

  • Account & profile: retained while your account is active. If you delete your account, we remove profile content and media from active use. Limited logs may persist for legal, safety, or operational reasons.
  • Messages & interactions: retained to maintain conversation history and safety records. You can delete specific messages where supported.
  • Moderation data: reports, blocks, and outcomes may be retained to maintain community integrity.
  • Verification results: stored for a reasonable period to support trust signals and fraud prevention. Full documents are avoided unless strictly necessary.
  • Billing metadata: kept per legal and accounting requirements through payment processors.
  • Logs & analytics: aggregated after reasonable periods to reduce identifiability.

When retention ends, we delete or anonymise data in line with our policies and technical constraints.

Your Rights (UK‑GDPR)

  • Access: request a copy of your personal data.
  • Rectification: correct inaccurate or incomplete data.
  • Erasure: request deletion in certain circumstances (for example, when data is no longer needed or consent is withdrawn).
  • Restriction: limit processing under specific conditions.
  • Portability: receive data in a structured, commonly used format, where applicable.
  • Object: object to processing based on legitimate interests or direct marketing.
  • Withdraw consent: withdraw consent at any time for optional features relying on consent.

To exercise these rights, use in‑product settings or contact Support with your request. We may need to verify your identity before fulfilling a request. Response times depend on complexity and legal requirements.

If you have concerns, you may lodge a complaint with the UK Information Commissioner’s Office (ICO). We encourage you to contact us first so we can address your issue quickly and clearly.

Children & Age Requirements

The Platform is for adults only (18+). We do not knowingly collect personal data from minors. If we learn that a member is under 18, we will delete the account and associated data. Parents or guardians who believe a minor has used the Platform should contact Support.

Profiling & Automated Decision‑Making

We may use limited profiling to improve discovery and relevance, such as highlighting nearby profiles or suggesting potential matches based on your stated preferences. We do not rely solely on automated decision‑making that produces legal or similarly significant effects without human review. You can adjust filters and preferences, and you may contact Support to understand specific signals used in your experience.

Communication Preferences

You can manage notifications and promotional messages through in‑product settings. Service notices (for example, security alerts or policy updates) may be sent regardless of marketing preferences because they are necessary to operate the Platform safely.

Third‑Party Links

The Platform may contain links to third‑party websites or services. Their privacy practices are not governed by this policy. Review their policies before sharing personal data. We aim to link only to reputable sources, but you should always exercise caution online.

Community Safety & Respect

Healthy interactions are the foundation of the Platform. We encourage short first meetings in public venues, gradual sharing of information, and polite language. We review reports and may take action to protect members, including warnings, temporary limits, or account removal where necessary.

Safety also includes smart profile choices. Avoid posting sensitive details (home address, phone number, workplace specifics) and do not share financial information in messages. Use Platform tools to block or report behaviour that feels uncomfortable. Moderators aim to respond promptly and fairly.

International Users

While SugarMommy.uk focuses on the UK, members may visit from other countries. Data may be processed in locations where our processors operate, subject to safeguards and legal requirements. By using the Platform, you consent to such processing and transfers as described in this policy.

Changes to This Privacy Policy

We update this policy as laws evolve and features change. We will post updates here and modify the “date modified” field in the header structured data. Significant changes may be communicated via service notices. We recommend checking this page periodically.

Contact & Requests

To ask privacy questions or exercise your rights, use the Platform’s support channel after sign‑in or reach out via the contact options available on our website. Provide enough information to verify your identity and locate your account. For security, we may decline unverified requests until identity is confirmed.

We aim to respond within reasonable timeframes under UK‑GDPR. If a resolution is not satisfactory, you may contact the UK Information Commissioner’s Office (ICO) for guidance.

Go to SugarMommy.uk

Privacy First, Then Connection

Respectful age‑gap dating works best with practical planning and privacy‑aware behaviour. Keep early meetings public, use the Platform’s tools, and share personal details gradually. If you value maturity, mentorship, and well‑chosen venues, create your profile and start with a friendly message.

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